Privacy Policy

This Privacy Policy explains how SEO Engico (“we”, “us” or “our”) collects, uses, shares and protects your personal data when you visit seoengico.com, contact us, or use our services. We handle personal data in line with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018 and the Privacy and Electronic Communications Regulations (PECR).

1. Who we are

SEO Engico is a search marketing agency based in London, United Kingdom. For the purposes of UK data protection law, we are the “data controller” of the personal data we collect about you, which means we decide how and why it is processed.

You can reach us about anything in this policy here:

• Email: support@seoengico.com
• Phone: 020 8154 2053
• Post: SEO Engico, London, United Kingdom

2. The personal data we collect

We collect and process the following categories of data.

Information you give us

When you complete our contact form or agency requirements form, subscribe to our newsletter, email us or speak to us, you may provide your name, email address, phone number, company name, website, message, and project details such as your niche or industry, the number of links you need, minimum domain rating or traffic targets, turnaround, white-label preferences and target URLs.

Information we collect automatically

When you use our website we may collect your IP address, approximate location, device and browser type, the pages you view, the links you click, referring URLs and similar usage data. We collect this through cookies and similar technologies (see section 4) using tools such as Google Tag Manager, Google Analytics 4, Google Ads, the Meta Pixel and the LinkedIn Insight Tag.

Information from third parties

We may receive data about you from analytics and advertising platforms, and from public sources where you have asked us to review your website, search presence or advertising accounts.

3. How we use your data and our lawful bases

Under UK GDPR we must have a lawful basis for processing your data. We rely on the following.

• To respond to your enquiry and prepare quotes or proposals. Lawful basis: taking steps at your request before entering a contract, and our legitimate interests in answering people who contact us.
• To deliver the services you engage us for. Lawful basis: performance of a contract.
• To send you marketing emails or our newsletter. Lawful basis: your consent, which you can withdraw at any time using the unsubscribe link in any email.
• To run analytics and advertising cookies. Lawful basis: your consent, given through our cookie banner.
• To secure our website, prevent fraud and improve our services. Lawful basis: our legitimate interests in running a safe, effective business.
• To meet legal, tax and accounting obligations. Lawful basis: compliance with a legal obligation.

4. Cookies and similar technologies

We use cookies and similar technologies to make the site work, to understand how it is used, and to measure our advertising. When you first visit, our cookie banner lets you accept or reject non-essential cookies. In line with PECR, we only set analytics and marketing cookies after you give consent, and we use Google Consent Mode so tracking stays disabled until you agree.

We group cookies into four categories:

• Strictly necessary cookies, which are required for the site to function and cannot be switched off.
• Functional cookies, which remember your preferences.
• Analytics cookies (such as Google Analytics 4), which help us understand how visitors use the site.
• Marketing cookies (such as Google Ads, the Meta Pixel and the LinkedIn Insight Tag), which help us measure and improve our advertising.

You can change your choices at any time using the “Cookie settings” link in our website footer.

5. Who we share your data with

We do not sell your personal data. We share it only with trusted service providers who process it on our behalf under contract, and only as far as needed to run our business. These include:

• website hosting and infrastructure providers;
• database and file storage providers;
• email delivery and email marketing providers;
• analytics and advertising providers (including Google, Meta and LinkedIn);
• professional advisers such as accountants and lawyers, where necessary.

We may also disclose data if required by law, to enforce our agreements, or to protect our rights, property or safety.

6. International transfers

Some of our providers are based outside the United Kingdom, including in the United States. Where your personal data is transferred outside the UK, we make sure it is protected by an appropriate safeguard, such as UK adequacy regulations, the UK International Data Transfer Agreement, or the UK Addendum to the EU Standard Contractual Clauses.

7. How long we keep your data

We keep personal data only for as long as we need it. Enquiry details are typically kept for up to 24 months after our last contact so we can follow up and keep records, unless you become a client. Client records are kept for the length of the engagement and afterwards as needed, including financial records which we keep for six years to meet legal and tax requirements. Marketing data is kept until you unsubscribe or ask us to stop.

8. Your rights

Under UK data protection law you have the right to:

• be informed about how we use your data;
• access the personal data we hold about you;
• ask us to correct inaccurate or incomplete data;
• ask us to delete your data in certain circumstances;
• ask us to restrict how we use your data;
• object to processing based on our legitimate interests, and to direct marketing at any time;
• request portability of data you provided to us;
• withdraw consent at any time where we rely on it.

To exercise any of these rights, email support@seoengico.com. We will respond within one month. Using these rights is free in most cases.

9. Complaints

If you are unhappy with how we have handled your data, please contact us first so we can put it right. You also have the right to complain to the Information Commissioner’s Office (ICO), the UK regulator for data protection, at ico.org.uk or on 0303 123 1113.

10. How we protect your data

We use appropriate technical and organisational measures to keep your data secure, including encryption in transit, access controls and trusted providers. No method of transmission or storage is completely secure, but we take reasonable steps to protect your information.

11. Children

Our website and services are aimed at businesses and are not directed at children. We do not knowingly collect personal data from anyone under the age of 16.

12. Links to other websites

Our site and content may link to third-party websites. We are not responsible for the privacy practices of those sites, so we encourage you to read their privacy policies.

13. Changes to this policy

We may update this policy from time to time. The date at the top shows when it was last changed. Where changes are significant, we will take reasonable steps to let you know.

14. Contact us

If you have any questions about this policy or your personal data, contact us at support@seoengico.com or 020 8154 2053.