Keyword Density Checker

What Is Keyword Density?

Keyword density measures how often a specific word or phrase appears in your content relative to the total word count. It's expressed as a percentage — if your keyword appears 5 times in a 500-word article, that's 1% density. While search engines no longer rely on exact keyword counts, density remains a useful check to make sure you're not under-using or over-stuffing target terms.

How to Use the Keyword Density Checker

Paste your content into the text area above and click Analyze. The tool breaks down your content into 1-word, 2-word, and 3-word phrases, sorted by frequency. Use this to spot your most repeated terms and check whether your target keywords appear naturally.

• Aim for 1–2% density on your primary keyword to stay within a natural range.
• Look at 2-word and 3-word phrases to find unintentional repetition or missed opportunities.
• Compare against competitor content to see if you're covering the same terms.
• Run the check before publishing to catch over-optimisation that could hurt rankings.

Why Keyword Density Still Matters

Google has moved well beyond simple keyword counting, but density analysis is still valuable as a sanity check. If your target phrase doesn't appear at all, Google has no clear signal to rank you for it. If it appears too many times, it reads unnaturally and risks being flagged as spam. The goal is balance — use your keywords enough to be relevant, but focus on writing for people first.

Frequently Asked Questions