Clients
People now ask ChatGPT, Perplexity and Google's AI Mode instead of scrolling. We make your business one of the few sources those answers are built from.
Sources
Clients
The shift
More searches now end inside an AI answer. Someone asks ChatGPT, Perplexity or Google's AI Mode a question and gets one reply, built from three or four sources. If your business is not one of them, you are invisible, even when you still rank on page one.
Being the fourth blue link used to earn a click. Now it often earns nothing. The job has changed from ranking on the page to being quoted in the answer.
How AI search works
They look similar from the outside and behave very differently underneath. Here is how each one finds its sources, and what it actually takes to be one of them.
Bing index + OpenAI's OAI-SearchBot
ChatGPT search pulls from Bing's index and OpenAI's own crawler, re-ranks what it finds, then answers with a handful of inline links. Most people never leave the chat, so being one of those links is the whole game.
What gets you cited
Live web search via Brave
Claude runs a live web search through Brave when it needs current information, then cites the exact sources it used at the end of its answer. It rewards pages that read like a credible expert wrote them.
What gets you cited
Answer engine, live index + reranking
Perplexity is built as an answer engine. It searches a huge live index, reranks the results in several passes, and footnotes its reply with the three or four sources it trusts most.
What gets you cited
Gemini, grounded in Google's index
Google's AI Mode uses Gemini to break a single question into eight to sixteen sub-queries (query fan-out), gather passages from across the web, and stitch them into one answer. It is grounded in Google's index but rewards specific passages, not just whole-page rankings.
What gets you cited
What we do
The same handful of things make you quotable across every engine: clear structure, clean markup, real authority and a steady supply of fresh, accurate content. We handle all of it.
We map where you show up across ChatGPT, Claude, Perplexity and Google AI Mode today, and where your competitors get cited instead of you.
Schema and a clear entity graph so the engines understand exactly who you are, what you do and why you can be trusted to answer.
We restructure your key pages so the answer sits near the top in a clean, quotable passage the models can lift without hunting for it.
Robots, rendering and indexing sorted for OAI-SearchBot, ClaudeBot, PerplexityBot and Google, including the Bing presence ChatGPT depends on.
Third-party mentions, reviews on the sites these engines trust, and digital PR, because AI answers lean on who else references you.
We track the prompts your buyers actually ask, then report which engines mention you, which mention rivals, and how that shifts month on month.
Who it's for
Brands watching organic traffic slip as AI answers the question before anyone clicks
Businesses that never show up when someone asks ChatGPT or Perplexity for a recommendation
Companies whose competitors keep getting cited in AI answers instead of them
B2B and SaaS teams whose buyers research with AI long before they visit a site
How we work
Website, search, ads, tracking, content and authority.
The issue may be traffic, trust, conversion, tracking or authority.
Clear priorities, owners, timelines and expected impact.
Work shipped with plain-English reporting and proof.
Reviews
Google review“They rebuilt our site, sorted the SEO and run our Google Ads, all in one place. We went from barely getting found to a steady run of proper jobs coming in.”
Ali Elm · Be Cool Refrigeration
SEO · Google Ads · Web Design
Google review“They handled the website, the SEO and the whole funnel and CRM behind it. Everything finally connects, and we can see exactly where every lead comes from.”
Jeff Raber · Entour Brand
Web Design · SEO · Funnel & CRM
Google review“They migrated our site without losing a single ranking, then grew the SEO and built a funnel that keeps enquiries coming in. Smooth from start to finish.”
Tina · One Planet Migration
Website Migration · SEO · Marketing Funnel
Google review“New site, SEO and a proper funnel behind it. The enquiries come in warmer now and we actually know which ones are worth chasing.”
Simon Bowler
Web Design · SEO · Marketing Funnel
Google review“The SEO and backlinks did exactly what they promised. Rankings climbed after the first few months and the traffic has kept growing since.”
Robin Da Silva · Nest Content
SEO · Link Building
Google review“Traffic doubled in under four months after we started link building with them. Every placement was relevant to our niche, no filler.”
Andrew Degryse · Growth Science Capital
Link Building
FAQ
No. Classic SEO gets you ranked in a list of links. AI search visibility gets you cited inside the answer an AI gives. The foundations overlap, but the way these engines pick and quote sources is different, so the work is different.
No one can promise a specific citation, the engines decide that. What we can do is fix the things that demonstrably make a citation more likely: how your pages are structured, how fresh they are, how clearly you read as a trusted entity, and who else references you. Then we measure it.
The ones your customers actually use: ChatGPT, Google's AI Mode and AI Overviews, Perplexity and Claude. We check where you stand in each, then go after the realistic wins first.
We build the list of prompts your buyers would type, then monitor which engines mention you, which mention competitors, and how the picture changes over time. You see movement, not guesswork.
Usually not. Most of the work is restructuring a handful of key pages, adding the right markup and earning references. We start with the audit so you only change what actually moves things.
These engines refresh fast and reward fresh content, so structural changes can surface in weeks rather than the months traditional SEO often takes. Authority and earned media take longer to compound.
Start with an AI visibility audit. We will show which engines mention you, which ones mention your competitors, and the fastest way to change that.